Harriet's Wine Articles



Springing into Wine

By Harriet Lembeck


It's time to think Spring- Going-On-Summer. Time to guide your customers when they are thinking play and longer days, as well as more relaxed nights. Here's your chance for introducing wines from less famous regions and explaining their flavors.


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Learning From Marketers

By Harriet Lembeck


Two recent marketing studies on selling wines provide some insights into today is 21-25 year old customers. The first study, prepared for visitors to vinexpo, the biennial wine show in Bordeaux, compared U.S., U.K., Japanese, French and Belgians from that age group



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A Primer On Port

By Harriet Lembeck


Port can be an easy sell. Its festive red color is perfect for the holidays. Its fruity sweetness adds to the appeal. Its higher alcohol makes it stable and allows the consumer to drink bits at a time.



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Super-Tuscan

By Harriet Lembeck


Don't get me wrong - I love Chianti. It's a delicious medium-bodied red wine with the crispness of a white. But a funny thing's been happening on the way to the 21st Century. Enter the Super-Tuscans.



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